Subway / Comedy Central "Make It What You Want"

Director & WRITER

I directed and co-wrote this spot, which became part of Subway’s national campaign, “Make It What You Want.” As Vice President/Creative Director I also managed the concept from RFP through scripting, execution and then completion. Subway wanted to be involved with Comedy Central stand up talent so I helped secure comedian Ron G. and then molded the creative around him.

This spot lived across multiple channels: linear, digital, social.